Created over 200 headline illustrations for Johnson & Johnson+Listerine for their largest ad/social media campaign ever. As an official sponsor of the 2014 FIFA World Cup, the #PowerToYourMouth campaign ran in 5 languages and 20 countries, deployed in real-time and in response to unfolding events throughout the games.
These are some of the originals before treatment.
Client: Johnson & Johnson+Listerine
Illustratior: Monte Ritz